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PRAISE FOR Measure What Matters
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TITLE PAGE
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COPYRIGHT
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DEDICATION
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FOREWORD
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PART ONE OKRs in Action
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1 Google, Meet OKRs
2 The Father of OKRs
3 Operation Crush: An Intel Story
4 Superpower #1: Focus and Commit to Priorities
5 Focus: The Remind Story
6 Commit: The Nuna Story
7 Superpower #2: Align and Connect for Teamwork
8 Align: The MyFitnessPal Story
9 Connect: The Intuit Story
10 Superpower #3: Track for Accountability
11 Track: The Gates Foundation Story
12 Superpower #4: Stretch for Amazing
13 Stretch: The Google Chrome Story
14 Stretch: The YouTube Story
PART TWO The New World of Work
15 Continuous Performance Management: OKRs and CFRs
16 Ditching Annual Performance Reviews: The Adobe Story
17 Baking Better Every Day: The Zume Pizza Story
18 Culture
19 Culture Change: The Lumeris Story
20 Culture Change: Bono’s ONE Campaign Story
21 The Goals to Come
DEDICATION
RESOURCE 1 Google’s OKR Playbook
RESOURCE 2 A Typical OKR Cycle
RESOURCE 3 All Talk: Performance Conversations
RESOURCE 4 In Sum
RESOURCE 5 For Further Reading
ACKNOWLEDGMENTS
NOTES
INDEX
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