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In recent years，many e-commerce platforms have sprung up due to the rapid development of cross-border e-commerce.It is quite critical for the enterprises engaging in cross-border e-commerce to choose a suitable platform for their business according to some criteria.The following factors should be considered when choosing the proper platform for e-commerce.
When it comes to start an online store，it is essential to be prudent with your spending.The e-commerce platforms may charge in various ways.Some platforms are available with a subscription billed monthly or annually.Some platforms charge more than $100 per month，while others are free or open-source.
Table 4-1 is a competitive overview of the leading e-commerce store builders in the international business market：
Table 4-1 Pricing Plans of Leading E-Commerce Platforms
continued table
source：www.bigcommerce.com & www.ecommerceceo.com.
In the age of increasing data security incidents，you had better choose a highly secure platform to prevent cyber-attacks.It is necessary to ensure that the personal information of customers is not leaked.
For a successful online store，it may need to launch more products and process more orders in the future.If the platform does not offer such opportunities，it may affect the scalability of your business.
You may encounter some technical issues when managing your online store.If you can contact the technical support team of the e-commerce platform in time，you can effectively solve these problems to reduce the impact on the operation.