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This section focuses on the steps of writing offers and counter-offers．
1．Acknowledge the receipt of the enquiry and respond to the customer’s request．
2．Emphasize the advantages and features of the products．
3．Send the offer in accordance with the customer’s requirements，stating the main terms of the transaction．
4．State the validity of the offer．
5．Encourage the customer to order．
6．Politely end the letter．
1．Thank the company for the offer，showing that the company’s needs and wishes have been fully considered．
2．State in full the content of counter-offer，including acceptable terms and prices．
3．Express your hope that the other party will consider your offer．