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Unit 3
初步推销产品

What you have right here is all you need

只要买这一个就够您的需求了

超级业务必备口语

01 I have heard a Iot about it.

关于这个东西,我听了很多。

02 It's simpIy amazing.

那实在不可思议。

03 Let me set up the demonstration.

让我把这个展示设立起来。

04 I Iike that.

我喜欢那样。

05 I think I might pass.

我想我不要了。

06 Thank you anyway.

还是很谢谢您。

业务必用词汇(VocabuIary)

a Iot 许多

in action 实际行动

amazing 不可思议

demonstration 展示

equipment 设备

hardware 硬件

additionaI 附加的

绩效业务会话(DiaIog)

⊙做推销展示:

M:I'm really glad that I got to meet with you today to introduce our new product.

(我真的很高兴今天可以见到您,来介绍我们的新产品。)

W:Yes, I have heard a Iot(许多)about it.

(是的,我听过很多关于你们的新产品。)

And now I want to see it in action.(实际行动)

(现在我要亲眼看一下它的操作。)

M:It's simply a mazing.(不可思议)

(您会叹为观止。)

Let me set up the demonstration(展示)equipment(设备)right now.

(现在让我把展示装置装起来。)

W:What materials and hardware(硬件)will I need to run the program?

(要用你们这套程序,需要什么材料和硬件装备?)

M:All that you need is a computer.

(您所需要的只是一部电脑。)

W:So I wouldn't n e e d t o p u r c h a s e a dditionaI(附加的)equipment?

(那我就不用再买其他的装备了?)

M:No. What you have right here is all you need.

(不用。您现有的东西就够了。)

W:Well, I like that.

(那这样很好。)

业务句型解说

❶业务人员推销产品,当然要强调产品使用方便、功能齐全。What you have right here is aII you need.强调right here(就在这里)的东西is aII you need(是您全部的需求),不用再添加任何设备,省时又好用。

❷I think I might pass.这句话,think是现在时,might却用过去时,怎么回事?请注意,业务员要常用wouId, couId, might这种过去时助动词。这种用法表示“客气”,与时态无关。例如:That wouId be better.(那样会好一些。)比That wiII be better.语气更缓和,更好一些。本句的pass,意思是“不参加”“不做”或是“拒绝”。

业务应用会话(Practice, Listen&Repeat)

⊙对方不买:

W:I know you will join our team if you just try our products for yourself.

(只要您亲自用过我们的产品,您的看法就会跟我们一样。)

M:No, I think I might pass.

(不,我想我还是不用。)

But thank you anyway.

(不过还是谢谢您。)

⊙送样本给客户:

M:I would like to give you some free samples of this new shampoo.

(我想送一些这种新洗发水的免费样品给您。)

W:Sure. I'll try anything once.

(好。每一样我会试用一次。)

⊙推销产品的说法:

Our services permit you to increase your sales up to 35%each year.

(我们的服务能让您的销售额每年增加35%。)

This product is a better value than the competition.

(本产品比我们竞争对手的性价比高。)

This product has great taste at a low cost.

(本产品格调很高,花费却不多。) rEO+lLTK3U7xXzP6dA4nXxEOJ+NjfhK0asAG5bKwZz+dTKXIW4Pm//4XhT8NTIG2

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