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Passage 39

学霸导读 一个连锁百货商店在出售坏牛奶味的香水,你知道这是为什么吗?让我们一起来看看吧!

“Old Milk” is a perfume that smells like its name. The Swedish grocery store chain Coop went through a lot of effort to recreate and bottle the stink (恶臭) of an expired dairy product. But why?Is it a marketing strategy (策略)? Is it a joke? Do Swedish people actually like the smell of old milk?The answer t 1 all these questions is “no”. The idea behind Old Milk perfume is about stopping food w 2 .

Like many wealthy countries, Sweden has a major p 3 with food waste. People are t 4 away perfectly good food just because the expiration (期限) date has passed.

However, most expiration dates do not mean that food is unsafe to eat afterwards. Because of this misunderstanding, people are wasting a lot of food that is s 5 safe to eat.

Old Milk seeks to (试图)s 6 this problem by reminding people what spoiled milk actually smells like. Many people seem to have forgotten the s 7 of truly spoiled food, and this strange perfume serves as a reminder.

Samples of the perfume are available for order on Coop’s website, and the company eventually plans to sell Old Milk in its stores.

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高频词汇

go through 经历;经受

effort n. 气力;努力

major adj. 主要的;重要的

pass v. 通过;逝去

remind v. 提醒;使想起

forget v. 忘记,遗忘

strange adj. 奇怪的

plan v. 计划,规划,精心安排 Zu2MJ/YjQpzqYoLXrh1fE4YKbyq0XdolQ1Z4UsnYjDFe3+IRXTXIM311PJGqnCVw

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