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共29章

免费版权信息
免费 Title Page
免费 Copyright
免费 Dedication
免费 Introduction
免费 CHAPTER 1 If you want to write persuasively
CHAPTER 2 If you want readers to actually read and respond t
CHAPTER 3 If you want to write clearly and concisely
CHAPTER 4 If you want to write with the right tone
CHAPTER 5 If you think you should write the way you talk
CHAPTER 6 If you want to make your writing flow
CHAPTER 7 If you want your business writing to be more creat
CHAPTER 8 If you think you have to create a formal outline b
CHAPTER 9 If you know what you want to say but aren’t sure w
CHAPTER 10 If you need to write for senior management
CHAPTER 11 If you need to share technical information
CHAPTER 12 If you want to write procedures people can actual
CHAPTER 13 If you don’t want your email to land you in jail
CHAPTER 14 If you need to convey bad news
CHAPTER 15 If you want to write financial documents that wor
CHAPTER 16 If you want to write persuasive PowerPoint presen
CHAPTER 17 If you want to write executive summaries, sales l
CHAPTER 18 If you want to send a thank-you or a follow-up no
CHAPTER 19 If you want to write resumes and cover letters th
CHAPTER 20 If you want to know when an email isn’t the best
CHAPTER 21 If you want to make the leap from academic to bus
CHAPTER 22 If you want to make sure your writing is right
Endnotes
Acknowledgments

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